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Course Content

7 Sections • 25 Lectures

Course Introduction 97

Perception Scenario 135

The 4 Steps 110

The 4 personalities 40

Traits: Good side 233

Traits: Bad side 362

Behaviours: The Analytical 211

Behaviours: The Driver 249

Behaviours: The Expressive 190

Behaviours: The Amiable 186

Exercise: Guess the social style 133

The defining factors 67

Attitude: Introvert vs Extrovert 160

Decision making: Thinkers vs Feelers 360

How to identify? 91

Exercise: Define the personality 306

Difficult people 58

How to deal with "Analyticals" 370

How to deal with "Drivers" 190

How to deal with "Expressives" 186

How to deal with "Amiables" 252

Exercise 1: How to communicate with me? 80

Exercise 2: Communicating with others 63

Final Words 92

Course Curriculum

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Author Images
Mamoun Baidoun
Founder of PULSE - BSc of Pharmacy - CPD Certified Trainer.

Mamoun has over 12 years of solid experience in Pharmaceutical Multinational companies. In AstraZeneca, he managed different lines, leading teams and their managers to exceed expectations. In 2020, Mamoun began his training career, covering a wide range of topics. He utilized these topics to train staff from various companies, ranging from junior medical representatives to senior directors.

Course Rating

5.00 average rating based on 11 rating

5.00
( 11 Reviews )
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Reviews

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Recorded Training
Nora Alkhayyat
20 May, 2024

Amazing course!

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Recorded Training
Sarah Issa Abu Khater
02 June, 2024

This course made me understand my self and others more , and upon that, I decided to communicate with them differently. In this course I studied deeply social styles by putting all theory into practice in the excellent exercises the instructor gave us. I fully mastered social styles and is now able to effectively communicate with all styles especially those whose personalities were totally different than mine and always got on my nerves! This course made me adapt a different behavior for better communication with others.

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Recorded Training
Hashem Faouri Hesh
04 June, 2024

very good course thank you !! ممتاااز انصح بشده

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Recorded Training
Rami Nahhas
20 June, 2024

Social Styles never explained in an easy, direct to the point and applicable way. Mamoun's way was very understandable and reachable. Organized platform and material. Recommended totally

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Recorded Training
Kamal Salahat
23 June, 2024

The training thoroughly covers everything related to social styles. I used to take one-on-one sessions with Dr. Mamoun, and I couldn't imagine the recorded course would be of such high quality. It felt like I was in a one-on-one session with the coach. The content was very fruitful and engaging, especially the amazing exercises.

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Recorded Training
Ayman Amer
05 July, 2024

Fruitful course, well prepared And Easily applicable and I recommend it for everyone.

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Recorded Training
Abdellatif Fraij
03 September, 2024

Very useful course! It teaches you many techniques and the basics of marketing and sales.

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Recorded Training
Salameh Al-Manaseer
07 March, 2025

The sequence of information is great and organizes your thoughts, and the practical application that is required of you helps you tremendously to actually benefit from this workshop

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Recorded Training
Rama Edris
05 April, 2025

A great course full of useful knowledge for different life aspects.

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Recorded Training
Osama Fraih
26 April, 2025

Mastering Social Styles offers key insights into understanding personality dynamics and adapting communication for better connections. Participants gain self-awareness and practical strategies to engage confidently across all social interactions.

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Recorded Training
Ahmad Obaid
10 May, 2025

Mastering Social Styles is one of the most essential courses a Medical Representative can take. In today’s competitive pharma environment, understanding the personality of each HCP is not optional — it’s critical. Without this skill, it’s nearly impossible to manage interactions effectively or build long-term professional relationships. What sets this course apart is that it teaches you how to adjust your approach based on each HCP’s personality, from the opening line to handling objections, making every step of your sales call more strategic and successful. The most valuable lesson I took from this course is that success in medical sales isn’t about delivering one fixed message — it’s about being adaptable and adjusting your communication based on each personality style. This flexibility builds stronger connections and drives better results in the field. Highly recommended for any current or aspiring Medical Rep who wants to stand out and thrive in the pharmaceutical industry. And a special thanks to Dr. Mamon — his deep experience in the industry and his unique, relatable teaching style make this course truly unforgettable. He delivers insights in a way that sticks, making it easy to apply them in real-life situations.

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